Ewan Maalerud

Is the so-called Big Data revolution more accurately a Big Data delusion? In many ways, it feels like the digital transformation and the rise of Big Data failed to deliver on its promise of understanding our customers better, optimizing our marketing spend, improving our operational inefficiencies, and so on. The reality for many companies is …

5 Mistakes Organizations Make with Data Read More »

If you’re new to cloud data platforms, then you may be wondering what is the difference between a Data Lake vs Data Warehouse. You may hear these terms and think they are interchangeable. While both are used for data storage, they are quite different and serve different purposes.